Shree Logistics

Name: NH48 Media
Address: Rewari, Haryana, IN
Telephone: +91 8168740234
Price range: ₹₹

The Story

Shree Logistics had spare truck capacity and a strong track record but was invisible to procurement managers in Bhiwadi's newer industrial sectors. NH48 Media placed a large hoarding at the main Bhiwadi RIICO industrial gate — seen by every vendor, contractor and procurement officer entering the zone daily — and executed wall painting at 3 sector entry points with contact number. A simple one-page website was built for credibility. Within 3 months, 4 new industrial supply contracts were signed, adding ₹8 lakh in monthly revenue. The hoarding alone paid for 18 months of its own rental cost in the first contract.

Before & After — The Numbers

Before NH48 Media

After NH48 Media

Brand Visibility

Before
Word of mouth only within Bhiwadi RIICO sector

After
Hoarding at Bhiwadi industrial gate + wall painting at 3 sector entry points

Client Contracts

Before
11 regular clients, capacity underutilised

After
4 new industrial contracts in 3 months

Brand Awareness

Before
Unknown outside existing client network

After
Recognised by procurement teams across Bhiwadi RIICO

Business Reach

Before
Bhiwadi sector 1–3 only

After
Enquiries from Neemrana and Tapukara industrial zones

Frequently Asked Questions

Why is the Bhiwadi RIICO industrial gate a valuable hoarding location?

Every vendor, delivery driver, contractor, manager and procurement officer entering Bhiwadi's RIICO industrial estate passes the main gate daily. A hoarding at this location delivers sustained, high-frequency impressions to exactly the B2B audience a logistics company needs — without any targeting or demographic guesswork.

How did wall painting complement the hoarding for Shree Logistics?

Wall painting at 3 sector entry points created multiple touchpoints within the industrial zone — so even buyers who missed the main gate hoarding encountered the brand at their sector entry. Consistent branding across multiple physical locations signals scale and establishes the brand as an established player rather than a new entrant.

What ROI did the OOH campaign deliver for a B2B logistics business?

The total OOH spend (hoarding + wall painting) was approximately ₹18,000 for 3 months. The first new industrial contract alone generated more revenue in its first month than the entire 3-month campaign cost. The 4 new contracts added ₹8 lakh in monthly revenue, representing an ROI of over 100x on the campaign spend.