Mehta Pharmaceuticals
The campaign achieved 4.8x ROAS within the first 3 months. Monthly new client acquisitions went from 12 to 60+. Cost per acquisition dropped by 40% compared to field sales. The campaign has been running profitably for 8+ months and has become the company's primary growth channel.
The Challenge
Mehta Pharmaceuticals, a growing pharma distributor in Bhiwadi, was relying entirely on field sales teams to acquire new clients. Customer acquisition cost was high and growth was slow. They needed a scalable digital channel to reach hospitals, clinics, and pharmacies across Bhiwadi, Alwar, and NCR periphery.
Our Solution
NH48 Media built a targeted Google Ads campaign combining Search and Display advertising. We created separate ad groups for hospitals, clinics, and retail pharmacies with customised messaging for each segment. Landing pages were built for each product category with strong calls-to-action and inquiry forms.
The Result
The campaign achieved 4.8x ROAS within the first 3 months. Monthly new client acquisitions went from 12 to 60+. Cost per acquisition dropped by 40% compared to field sales. The campaign has been running profitably for 8+ months and has become the company's primary growth channel.
"Google Ads se hamare business mein revolutionary change aaya. Pehle field sales pe depend karte the, ab qualified leads khud aa rahi hain. NH48 Media ki team bahut experienced hai — they know the pharma market well."
Project Details
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